Consumers today are more aware of advertising than ever before. Learn how to cut through the noise by using social media and customer feedback to increase customer engagement.
“The Power of Social Media and Customer Feedback in the Hotel Industry”Continue reading
Hotel management in the digital age can be confusing, but technology is here to help. From online reputation to day-to-day management, there are tools for all properties’ needs.
“Hotel Technology Can Help Your Property Management”Continue reading
Market demand has a big impact on your hotel pricing strategies and overall business. Learn what “market demand” means, what factors to pay attention to, and how to manage your hotel’s data to increase occupancy rate.
“What does “market demand” mean in the hotel industry?”Continue reading
Guests actively share and review their hotel experience. We’ve created a handy guide for responding to hotel reviews that could increase your booking conversion rate in the future.
“How to Respond to Hotel Reviews and Increase Hotel Reservations”Continue reading
Learn how a custom domain name and website address can help optimise your hotel marketing strategy, boost your hotel website’s digital branding and increase hotel reservations up to 18 times over.
“How a Custom Domain Name Can Boost Hotel Reservations”Continue reading
Hotel images speak for themselves by visually telling the story of your property. Professional photography of your property accurately portrays what guests can expect. Follow these photography tips to visually optimise your property website.
“Photography Tips for Hotel Images That Sell Rooms”Continue reading
"Update hotel room rates regularly for smart revenue management"Continue reading
SEO and SEM increase online visibility of hotel websites. Learn the key differences between SEO and SEM to optimise your hotel marketing strategy and increase hotel reservations.
“Compare SEO and SEM for Your Hotel Marketing Strategy”Continue reading
Knowing your competition is key to hotel revenue management and attracting guests. Learn about 5 key factors to inform your competitive set and determine the best hotel prices.
“Understand Your Competition to Determine Hotel Prices”Continue reading
A few years ago, the following quote did the rounds: “The best place to hide a dead body is page 2 of the Google search results”.
Nobody can quite remember who coined the phrase, but it’s stuck. And you know what? Regardless of the macabre phrasing, they have a point.
“Clean, Clear and Compelling Website Design”Continue reading