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Tweak your website using Google’s 5-step traveller journey


If you want your website to appeal to the maximum number of travellers, you need to step into their shoes – and really consider their thought processes. We suggest how you can appeal to potential guests throughout each stage: from dreaming and planning, to booking their stay and sharing their experiences.
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4 Ways Digital Marketing Builds Your Online Presence

The internet has made the real world feel a lot smaller, but with that comes an online world that’s never been more cluttered. How can your property truly stand out from competitors and thrive as an online business? We explain how a strong online presence and brand identity comes from trying different kinds of digital marketing.

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