Blog

Open post

15 tips on creating a hotel SEO strategy

Creating a hotel SEO strategy may seem daunting, but when you cut through the technical jargon, it’s relatively straightforward. Search engine optimisation is simply about using the right words, in the right places. It’s about structuring your website in a smart way, so potential guests can easily find and book your property. To get you started, we’ve compiled 15 tips on everything from keywords and links, to site speed and mobile optimisation.“15 tips on creating a hotel SEO strategy”Continue reading
Open post

How hoteliers can balance guest needs and business goals with hotel tech

Our current dependency on technology and how we make use of it in our daily lives impacts how people travel and the travel industry as a whole. Gloria Martinez, travel technology expert and EMEA Market Manager at Booking.com, has a background in travel technology within the hospitality industry. “How hoteliers can balance guest needs and business goals with hotel tech”Continue reading
Open post

6 hotel challenges for smaller properties (and technology that can help)

Handling admin, managing guest expectations, taking care of finances. There’s no shortage of hotel challenges when you’re running a small independent business. While chains have money and marketing power, smaller properties struggle to find time to complete day-to-day tasks, let alone create personalised guest experiences.  “6 hotel challenges for smaller properties (and technology that can help)”Continue reading
Open post

What questions should you ask in your next guest survey?

Asking your guests to fill out a survey can sometimes feel like nagging, but did you know that properties who ask for feedback actually do get more reviews? Not only this, but gathering guests’ opinions has been shown to lead to better scores and a reduction in extreme reviews on public forums like review sites.  “What questions should you ask in your next guest survey?”Continue reading
Open post

Smart tech that will wow your guests

From cars to smartphones, technology has become an indispensable part of our lives. Today’s innovations are tomorrow’s essentials – so it pays to be ahead of the curve. In fact, in a recent study, 60% of guests said they’d pay more to stay in a property with smart devices. Here are five smart technologies that will help modernise your property. “Smart tech that will wow your guests”Continue reading
Scroll to top