Open post

5 ways to wow guests with technology

From cars to smartphones, technology has become an indispensable part of our lives. Today’s innovations are tomorrow’s essentials – so it pays to be ahead of the curve. In fact, in a recent study, 60% of guests said they’d pay more to stay in a property with smart devices. Here are five smart technologies that will help modernise your property.

"5 ways to wow guests with technology"Continue reading

Open post

7 ways to monitor your competition

It’s always good to keep an eye on your competition. When you discover where their weaknesses lie, you find gaps in the market where your business can succeed. But there’s more to monitoring the competition than checking their Twitter feed every so often. From comparing pricing strategies to setting up Google alerts, there are a number of smart ways to keep track of your competitors – and give your business a head start .

"7 ways to monitor your competition"Continue reading

Open post

Introducing segmentation: your first step towards marketing mastery

Segmentation has been a buzzword in the hotel industry for quite some time now. But what exactly is it, and how can you use it to your advantage? In this series, we’ll explore market segmentation and suggest how your property can attract familiesappeal to business travellers and get more bookings from millennials.

"Introducing segmentation: your first step towards marketing mastery"Continue reading

Open post Looking at virtual search bar

Custom domains: one reason your website isn’t getting as many visits as you’d like

In the hospitality industry, having your own website is a massive advantage. It allows you to get your name out there, share important information with your guests, and, most importantly, get direct bookings. But it’s no good having a website if nobody can find it. Unfortunately, that’s what happens to a lot of property websites – they’re out there but they just don’t get the visitors. And in many cases, it’s down to one simple thing: their domain name.

"Custom domains: one reason your website isn’t getting as many visits as you’d like"Continue reading

Open post

The art of upselling and cross-selling: how to increase hotel revenue and guest satisfaction

Upselling and cross-selling. To some ears they may sound like buzzwords, but in essence they’re about knowing your product and guests, and getting your timing right. In this blog post, we look at ways properties of all sizes can upsell and cross-sell in order to increase guest satisfaction and maximise hotel revenue.

"The art of upselling and cross-selling: how to increase hotel revenue and guest satisfaction"Continue reading

Scroll to top