How a Custom Domain Name Can Boost Hotel Reservations

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Learn how a custom domain name and website address can help optimise your hotel marketing strategy, boost your hotel website’s digital branding and increase hotel reservations up to 18 times over.

 

 

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Create Pricing Strategies to Impact Hotel Revenue Management

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The success of your hotel prices ultimately impacts your occupancy rate which is determined by your overall pricing strategies. Learn how to increase hotel reservations with logical revenue management.

 

 

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Photography Tips for Hotel Images That Sell Rooms

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Hotel images speak for themselves by visually telling the story of your property. Professional photography of your property accurately portrays what guests can expect. Follow these photography tips to visually optimise your property website. 

 

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Update Hotel Room Rates Regularly for Smart Revenue Management

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Smart hotel revenue management requires updating your hotel room rates on a regular basis. Pay attention to market demand, seasonality, and historical data which impact your hotel reservations daily.

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Compare SEO and SEM for Your Hotel Marketing Strategy

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Compare SEO and SEM for Your Hotel Marketing Strategy

SEO and SEM increase online visibility of hotel websites. Learn the key differences between SEO and SEM to optimise your hotel marketing strategy and increase hotel reservations.

 

 

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Understand Your Competition to Determine Hotel Prices

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Understand Your Competition to Determine Hotel Prices

Knowing your competition is key to hotel revenue management and attracting guests. Learn about 5 key factors to inform your competitive set and determine the best hotel prices.

 

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Clean, clear, compelling

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A few years ago, the following quote did the rounds: “The best place to hide a dead body is page 2 of the Google search results”.

Nobody can quite remember who coined the phrase, but it’s stuck. And you know what? Regardless of the macabre phrasing, they have a point.

 

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The world is your oyster

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The world is your oysterHave you ever been lost in a foreign city? It’s an experience that many people have had at some point – looking around confused, trying to decipher road signs, asking the nearest passer-by for directions to a place that you suspect you’re grossly mispronouncing.

It can be fun and charming, and often you’ll end up going vaguely in the right direction. But if you had the choice to get directions in your own language, would you still choose the sign-language conversation – when you might miss a crucial detail?

 

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Mobile matters

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Mobile phones have taken over our lives. Over 3 billion people now own a smartphone, which they use to chat to friends, navigate cities, share pictures of cats, smash rows of colourful confectionery – and book accommodation.

 

 

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