The Power of Social Media and Customer Feedback in the Hotel Industry

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Consumers today are more aware of advertising than ever before. Learn how to cut through the noise by using social media and customer feedback to increase customer engagement.

 

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Hotel Technology Can Help Your Property Management

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hotel-technologyHotel management in the digital age can be confusing, but technology is here to help. From online reputation to day-to-day management, there are tools for all properties’ needs. 

 

 

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Understand Market Demand in the Hotel Industry

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Market demand has a big impact on your hotel pricing strategies and overall business. Learn what “market demand” means, what factors to pay attention to, and how to manage your hotel’s data to increase occupancy rate.

 

 

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How to Respond to Hotel Reviews and Increase Hotel Reservations

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Guests actively share and review their hotel experience. We’ve created a handy guide for responding to hotel reviews that could increase your booking conversion rate in the future.

 

 

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How a Custom Domain Name Can Boost Hotel Reservations

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Learn how a custom domain name and website address can help optimise your hotel marketing strategy, boost your hotel website’s digital branding and increase hotel reservations up to 18 times over.

 

 

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Create Pricing Strategies to Impact Hotel Revenue Management

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The success of your hotel prices ultimately impacts your occupancy rate which is determined by your overall pricing strategies. Learn how to increase hotel reservations with logical revenue management.

 

 

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Photography Tips for Hotel Images That Sell Rooms

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Hotel images speak for themselves by visually telling the story of your property. Professional photography of your property accurately portrays what guests can expect. Follow these photography tips to visually optimise your property website. 

 

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Update Hotel Room Rates Regularly for Smart Revenue Management

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Smart hotel revenue management requires updating your hotel room rates on a regular basis. Pay attention to market demand, seasonality, and historical data which impact your hotel reservations daily.

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Compare SEO and SEM for Your Hotel Marketing Strategy

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Compare SEO and SEM for Your Hotel Marketing Strategy

SEO and SEM increase online visibility of hotel websites. Learn the key differences between SEO and SEM to optimise your hotel marketing strategy and increase hotel reservations.

 

 

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Understand Your Competition to Determine Hotel Prices

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Understand Your Competition to Determine Hotel Prices

Knowing your competition is key to hotel revenue management and attracting guests. Learn about 5 key factors to inform your competitive set and determine the best hotel prices.

 

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